Marketing Opportunities of Electric Scooters in Tamil Nadu with Special Reference to Chennai City- A Study- International Journal of Mechanical Engineering. ISSN: 0974-5823, Vol. 7 No. 1 January, 2022 (SCOPUS)

NEW TRENDS IN E-COMMERCE – A STUDY, Advanced Researches in Data Sciences and Ecommerce Technologies ISBN: 978-81-959579-7-2 (ISBN), St. Thomas College of Arts and Science, IQAC AN Publications.

“Article title is “SOCIAL MEDIA TRANSFORMATION” published in “ European Chemical Bulletin” in the month of April 2023. (Scopus)

Article title is “ A STUDY ON WORK-LIFE BALANCE OF EMPLOYEES IN FRONT LINE HOSPITAL,TIRUCHIRAPPALLI” published in “Dogo Rang sang Research Journal”in the month of April 2023. (UGC)

Article title is “A Study on Consumer Behaviour Towards Television in Dindigul”  in  “ International Journal of Cultural Studies and Social Sciences”  Vol-20, Issue-1, No.29, Page No: 61-66. (UGC)

Article title is “ A Study on Customer Satisfaction Towards Titan Watches” in  “International Journal of Cultural Studies and Social Sciences” Vol-20, Issue-1, No.29, Page No: 47-52. (UGC)

Article title is  “ Systematic Study on Market Growth, Target Audience and Social Media Marketing Strategy in Cosmetics Industry (Kylie Cosmetics by Kylie Jenner)” in “Rabindra Bharati University Journal of Economics” Volume: XVIII, No: 14, 2024, Page No:83-88. (UGC)

Article title is  “A Study on Awareness of Stock Market Among Residents in Trichy City in “International Journal of Cultural Studies and Social Sciences” Vol-20, Issue-1, No.29, Page No: 21-26 (UGC)

Article title is “An Analysis on the Employee Engagement in the NLC India Limited” In “Rabindra Bharati University Journal of Economics” Volume: XVIII, No: 14, 2024 Page No:49-54. (UGC)

Article title is   “A STUDY ON WORKING CAPITAL MANAGEMNT AT TULYA BEVARAGES” in :International Journal of Cultural Studies and Social Sciences” Vol-20, Issue-1, No.31, January - June: 2024 :: ISSN: 2347-4777. (UGC)

 Article title is “:AN EMPIRICAL STUDY ON EXPLORING THE FINANCIAL PERFORMANCE OF BRITANNIA INDUSTRIES” in “International Journal of Cultural Studies and Social Sciences” Vol-20, Issue-1, No.31, January - June: 2024 :: ISSN: 2347-4777. (UGC).

Article title is “A STUDY ON IMPACT OF ONLINE MARKETING ON RETAIL TEXTILE SHOPS A STUDY WITH SPECIAL REFERENCE TO CHENNAI CITY” in “International Journal of Cultural Studies and Social Sciences” Vol-20, Issue-1, No.24, January - June: 2024 :: ISSN: 2347-4777. Double-Blind, Peer Reviewed, Refereed & Open Access, UGC CARE Listed Journal.

Article title is A STUDY ON THE IMPACT OF SOCIAL MEDIA ON SCHOOL & COLLEGE STUDENTS IN TIRUCHIRAPPALLI “ in “International Journal of Cultural Studies and Social Sciences”  Vol-20, Issue-1, No.24, January - June: 2024 :: ISSN: 2347-4777. Double-Blind, Peer Reviewed, Refereed & Open Access, UGC CARE Listed Journal.

Article title is “New trends in E-Commerce” published in “Advanced Researches in Data Science and E-Commerce Technologies” in the month of February 2023.- (ISBN).

Article title is “New trends in E-Commerce” published in “Advanced Researches in Data Science and E-Commerce Technologies” in the month of February 2023.- (ISBN).

Women Entrepreneurs in Rural and Urban Area with Special Reference to Thanjavur district- ISBN : 978-93-6260-542-9. Published in Achieving Sustainable Women Empowerment- April 2024.

Students Workshop Organized

Organized 5 Days Workshop for Students on “Entrepreneurship” from 22nd July 2024 to 26th July 2024.

Guest Lecture Organized 

“A Guest Talk on Logistics and Supply Chain Management And Skill Development” on  17.02.2023 by Tycoons Commerce Association to the Second year students of Commerce department

Webinar organized

“Career Avenues After Graduation: Insights on CA/CMA/ACS” on 09.02.2022 

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International Conference

“Three-Day Virtual International Conference on Accelerating Global Higher Education in the  VUCA Prime World” held on December 1,2 & 3, 2021, SRM Institute of Science and Technology, Chennai.

Paper Presentation

Article title “Social Transformation’ On 9th International Conference on “Innovation and Sustainability in Business Practices” Organized by SRM Institute of Science and Technology, Chennai, held on 20th February 2023. 

Guest Lecture Organized 

“ A Guest Talk on Logistics and Supply Chain Management And Skill Development” on  17.02.2023 by Tycoons Commerce Association to the Second year students of Commerce department.

Industry Visit

Industry Visit at Naga Limited , Dindigul. On 25.02.2023 for the 2nd Year students of Commerce and Business Administration. 

Industry Visit at Naga Limited , Dindigul. On 26.08.2023 for the 2nd Year students of Commerce.

Industry Visit at Horizon Malayalam and Kannan Devan Tea factory , Kerala On 15.09.2023  and 16.09.2023 for the 3rd Year students of Commerce. 

Faculty Development Program

1. “Innovative Research Opportunities and Applications Data Science in the Industry 5.0 Paradigm” Organized by the Department of Computer Science and Applications, SRM Institute of Science and Technology, Ramapuram, Chennai. From 18.08.2023 to 31.08.2023 (Two Weeks FDP) 

2. “Development of Entrepreneurship and Innovation” from 29.05.2023 to 09.06.2023 Organized by Academy of Maritime Education and Training Deemed to be University, Chennai. (Two Weeks FDP)

3. “Skills Reengineering in Business Management” Organized by the Department of Master of Business Administration, Andhra Loyola Institute of Engineering and Technology, Vijayawada from 23.05.2023 to 27.05.2023. (Five Days FDP)

Working as a Assistant Professor and Head of the department of Commerce from 16.09.2021 to till dated.

Worked as an Assistant Professor and Research Supervisor in Commerce from 03.07.2017 to 7.09.2021  in the department of commerce at Vels Institute of Science, Technology and Advanced Studies (VISTAS) , Pallavaram, Chennai-600 117.

Worked as an Assistant Professor in Commerce from 13.06.2016 to 31.05.2017 in the department of commerce at Mar Gregorios College of Arts & Science, Moggappair, Chennai-600037. 

Worked as an Assistant Professor in Commerce from 06.06.2011 to 13.04.2016 in the department of commerce at J J College Of Arts & Science (Autonomous), Pudukkottai. 

Worked as an Assistant Professor in Commerce from 14.09.2009 to 31.05.2011 in the department of commerce at RDB College of Arts and Science, Papanasam, Thanjavur

Member in “All India Commerce Faculty” 

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